7 Great Resources on B2B Ecommerce

business to business highlight

The growth of B2B Ecommerce has been substantial, and predictions are that it’s not slowing down anytime soon. Whether you’re a solution provider looking to learn about the opportunity or a company looking for best practices as you launch an online store, there are a ton of resources available. Whatever your reason for research, here is our list of the best B2B ecommerce resources;

All of the major ecommerce platforms have published B2B e-commerce resources including;

1.) IBM – B2B Commerce Effectiveness

IBM has published a whitepaper that outlines the five key components of a successful B2B ecommerce strategy.

2.) Hybris – B2B ECommerce Playbook and Resource Guide

This ebook from Hybris includes both best practices for building a B2B ecommerce strategy and an outline of the market and its growth potential.

3.) Magento – The Changing Landscape of B2B Ecommerce

Magento has published as ebook that outlines the major issues with most B2B ecommerce sites as well as an outline of 5 ways to improve the B2B buying experience.

4.) Oracle – B2B Commerce Trends and Innovations

Oracle has a recorded webinar that explores B2B ecommerce trends and innovations as well as provides insights into the expectations and needs of the modern buyer.

5. & 6.) Forrester

Next up is Forrester, and while they are the only resources on the list that don’t come free, they provide invaluable industry insight. For someone looking for more information on B2B ecommerce, we would recommend starting with the US B2B Ecommerce Forecast: 2015 to 2020 which defines the potential of the market and opportunity. The Forrester Wave™: B2B Global Commerce Service Providers, Q1 2015 is a more comprehensive (and expensive) release that outlines Forrester’s 77 criteria evaluation of the top 11 global commerce service providers. This report would be incredibly valuable for someone looking for a development and design partner, or an industry partner looking to find out what their most successful peers are doing.

7). Ecommerce & B2B

Last but definitely not least is Ecommerce & B2B, a growing repository of tools and articles focused on B2B ecommerce. With a business case ROI calculator, as well as an ebook that outlines discovery questions to get a B2B ecommerce project started, the site is full of actionable and intelligent insight.

What do you think? Anything we’re missing?
I have a feeling there will be lots more added to this list in the coming months – keep an eye out for updates!

Aisling McCaffrey

Demand Marketing Specialist at Thinkwrap
Aisling is our Demand Marketing Specialist at Thinkwrap, and loves working with both technology and humans. She studied International Business (concentrating in Marketing) and has spent several years living and working in China, mostly in Shanghai, where she became passionate about global innovation and how the use of social media changes in different cultures. Aisling likes to keep up on internet trends - from business to memes - and is always looking for new ways to learn or entertain herself.