Tenzing and ThinkWrap Launch New Enterprise-Class Ecommerce Platform for LOREX

Partners chosen by LOREX for their extensive Oracle ATG Web Commerce experience and proven successes with other e-commerce retailers

TORONTO AND OTTAWA – July 19, 2012

LorexTenzing Managed IT Services (Tenzing), a leading provider of hosting solutions for ecommerce clients, System Integrators (SIs) and Software-as-a-Service (SaaS) providers, along with ThinkWrap Solutions Inc., one of the most respected Oracle ATG SIs in Canada, today announced the successful implementation and launch of an enterprise-class e-commerce platform for LOREX Technology Inc.

LOREX, a provider of leading edge video surveillance security solutions for businesses and consumers, sells its products under the LOREX and Digimerge brands through major distributors and thousands of retail locations in North America. To address the company’s rapid business growth and to meet current and anticipated future online requirements, including customer service for their leading line of security products, LOREX needed a more modern e-commerce solution and selected Oracle ATG Web Commerce.

“We did extensive due diligence to make sure we chose the right solution and partners with a demonstrated ability to collaborate and deliver on time,” says Reuben Klein, Chairman and CEO of LOREX. “Oracle recommended ThinkWrap for systems integration and Tenzing for e-commerce web hosting; and we liked the fact that Tenzing, ThinkWrap and Oracle had experience working together successfully in the past. Working along with our team, they delivered this exciting new solution in only four months.”

ThinkWrap was the driving force in designing, building and integrating the new Oracle ATG Web Commerce site and will continue to play a key role in providing the application support moving forward. “We are extremely fortunate to have had the opportunity to work with the LOREX team,” commented ThinkWrap’s CEO, Steve Byrne. “LOREX has a very crisp and clear vision for their online strategy, which allowed our working relationship to focus on action planning and on achieving results. I am 100% confident LOREX will have a thriving webstore moving forward.”

“Many mid-market companies know they must grow online revenue quickly, but if they want to play on the world stage, they need to embrace enterprise-class solutions,” says Brian Shepard, founder and CEO of Tenzing. “I commend LOREX for using e-commerce as a strategic growth engine and we’re thrilled that Tenzing was able to leverage its experience working with our strategic partners, ThinkWrap and Oracle, to play our role in successfully completing the project as planned and on time.”

Tenzing will service LOREX with comprehensive, end-to-end management of the entire e-commerce infrastructure. As a company that has been hosting and managing mission-critical applications for over a decade and has five years of Oracle Web Commerce experience, Tenzing offers LOREX the availability, performance and support for their online requirements. With its SSAE 16 Type II, ISO27001 certifications and PCI-DSS solutions, Tenzing also ensures the highest levels of security for LOREX customers.

About LOREX Technology Inc.

LOREX Technology Inc. (‘LOREX’) (TSXV:LOX) provides businesses and consumers with leading edge video surveillance security solutions and sells its products under the LOREX and Digimerge brands. The LOREX brand, which caters to both small business and consumer markets, is available in thousands of retail locations across North America. The Digimerge division distributes its products through major distributors in North America. Both brands concentrate on the sale of wired, wireless and IP security surveillance and monitoring equipment including cameras, digital video recorders and all-in-one systems. LOREX subsidiaries include; LOREX Canada Inc., LOREX Corporation and Strategic Vista Corporation Limited, Hong Kong. To find out more, visit www.LorexTechnology.com.

About ThinkWrap Solutions

With over 10 years experience and a solid track record, ThinkWrap has successfully worked with more Canadian brands for ATG system integration than any other firm. ThinkWrap partners with clients through the whole e-commerce lifecycle: from initial strategy development, to implementation, training and support, to maintenance and upgrades – to ensure online business goals are achieved. ThinkWrap offers a production-ready starter commerce store, optimized for medium-sized retailers. It encapsulates the standard ATG e-commerce elements and augments these integrations with existing internal systems. This approach speeds implementation time, reduces costs and risk, and ultimately accelerates time to achieving ROI on retailers’ ecommerce projects. Please visit www.ThinkWrap.com for more information.

About Tenzing Managed IT Services

Founded in 1998, Tenzing is a leading provider of hosting solutions for e-commerce clients, System Integrators (SIs), and Software-as-a-Service (SaaS) providers. Tenzing’s mature IT Service Management (ITSM) and ITIL best practices provide the foundation for the reliable, secure, and scalable delivery of complex applications around the clock. Backed by comprehensive Service Level Agreements (SLAs), Tenzing is SSAE16 Type II, ISO 27001, PCI-DSS and Visa PCI certified with data centres in Dallas, TX, Toronto, ON, and Vancouver and Kelowna, B.C. For more information, visit: newweb-admin.tenzing.com.

Media Contacts

Dave Geada

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877-767-5577 ext. 451


Aisling McCaffrey

Demand Marketing Specialist at Thinkwrap
Aisling is our Demand Marketing Specialist at Thinkwrap, and loves working with both technology and humans. She studied International Business (concentrating in Marketing) and has spent several years living and working in China, mostly in Shanghai, where she became passionate about global innovation and how the use of social media changes in different cultures. Aisling likes to keep up on internet trends - from business to memes - and is always looking for new ways to learn or entertain herself.